Hello, I’m Matt!
I’m a product designer based in Hertfordshire, with experience across consumer apps, ecommerce, smart-home IoT and AI-powered B2B products. I combine research, product thinking and hands-on design to make complex experiences feel simple.
My career began in digital agencies, designing for brands including Mulberry, Under Armour and IWC. Since then, I’ve worked in startups and growing technology businesses, taking products from early ideas through to launch and scale.
Most recently, I was the founding designer at FYLD, helping the business grow from seed to Series B. I designed mobile and web tools for frontline teams in utilities and critical infrastructure, built the design function and stayed hands-on across research and delivery.
I work closely with customers, founders and engineers to take ideas from discovery to launch. My experience includes design systems, product strategy and mentoring, supported by a practical background in front-end development.
Brands I’ve worked with:
